A US-based company provides a suite of web-based software solutions to analyze performance. With this software, customers can collect and integrate reflexive data into their core business system.

Business need
The company needed to achieve a definite corporate presence through the website, completely apart from showcasing products and services.

The challenge
To create a core design that would reflect the value and importance of the company's services.

Execution

	The "magnifying glass," the center of the design, illustrated the point that the company is in the business of enabling customers to take a closer look at them.
	The main function of the company is to provide customers with tremendous value by bringing data from obscurity to clarity.
	Accordingly, the caption had to complement the visual.

Technology used

	HTML
	Flash

Result
A sophisticated and well-structured site that defined what the company stands for.